Conventions of trailers

•Creates interest in film before actual release

•Important part of film marketing

•Can be different versions of trailers for one film

•Main purpose to promote the film

•Later trailers give release date

•Fast cut clips

•Titles appear near the end of the trailer

•Usually shows best parts of the film without giving away any important details

•Gives the audience a strong feel of what the trailer is about

•Important parts are interrupted with credits

•Shows the well known actors and gives them there own titles

•Dramatic camera angles

•Variety of sounds and changes in sound levels