•By analysing previous horror trailers this has allowed me to be able to come up with a list of conventions which are typical of the Horror genre that differ from other genre of trailer.
•Sudden signs of ghost/spirits
•The battle of good vs. evil
•High pitch screams
•Death and blood
•Always a protagonist, i.e. victim who survives
•Dark/scary atmosphere might have a dull day so no sunlight
•Common dialogue such as “who’s there?”
•Normally there is an appearance of a good force such as the police
•Isolated location is key
•Music always indicates that there is a scary moment coming up
•Normality is always questioned
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